Stay in Your Lane

The best way to make your social media NOT work is to post about subjects that are outside of your wheelhouse. You're a Realtor. You're not a mortgage broker, so stop posting about rates. You're not a chef, so stop posting about restaurants. Got it?


If you're subscribing to a service that posts to social media for you, you're wasting your time and money. That content is not unique and tells your potential clients nothing about you.


You want to attract people who are searching for answers to their real estate questions, not about the latest coffee shop to open. Any moron can post about that. Get to work. #realestatemarketing #realtorlife #contentmarketing



You're a Realtor, so use your social media platforms to market your real estate skills and knowledge
Stay in your lane

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