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Selecting a real estate domain name

Now that you're ready to start a new real estate website, as a new agent or an experienced agent looking to move ahead, you will need to select a domain name.

A domain name is your real estate website's URL.  I have three:  www.davidbarrhomes.com, sarasotadavid.com, and lakewoodranchdavid.com.  Selecting an effective domain name is one of the most important decisions you can make in the success of your online marketing.

There are a couple of things to consider when selecting a domain name:

  1. If you are a new agent or new to an area, you should select a domain name that contains the geographic area you will be serving, since most real estate searches are location based;  

  2. If you are an established agent, who past customers or prospective buyers may be searching for by name, you should use a domain containing your name. I've had people tell me "oh, you're davidbarrhomes".


GoDaddy for registering your real estate website domain
GoDaddy for registering your real estate website domain

When selecting a domain, GoDaddy has the best prices and it's fairly easy to use. I prefer using Wix for domain names, because it's a bit easier to connect your domain name to your website.

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