I believe the Covid pandemic is presenting opportunities for those of us in the real estate business.
I'm hearing about older agens, part timers, and new agents, dropping out of the business. There are several reasons for this:
Brokers aren't training agents for handling online leads;
Volume of activity has increased. Many agents can't keep up;
Inventory of resale homes is low;
Agents are unable to do business digitally or virtually;
Agents have little to no online presence, so they can't be found by potential clients who are searching for homes online.
The bottom line is that the business is stressful for those agents using outdated strategies or who are averse to technology. I say all this is good for the serious full time Realtors.
Now is the time to take advantage of the opportunities in our business and establish yourself as the local expert. Start posting content (photos, video, blogs) about your market area. Where should you start? By reading my website agentbrandbuilder.com.
Get to work.